Episode Details
August 13, 2025
35 minutes
Startup Survival Rates: Why 90% of startups fail - and how the 10% thrive beyond the "three-year curse."
Psychology of Entrepreneurship: The mental traps founders fall into (self-sabotage, imposter syndrome) vs. the mindset of resilient builders.
Profit Over Hustle: Why revenue (not just passion) keeps the lights on - and how to prioritize it early.
Learning from Giants: What successful brands do differently in branding, scaling, and customer retention.
The Unspoken Truth: The one non-negotiable every entrepreneur ignores until it’s too late.
Featured Quotes
""Your brand isn’t your logo - it’s the problem you solve so well that customers pay you to do it again.""
Doug Cox
""Startups don’t fail from lack of ideas. They fail from refusing to treat ‘making money’ as a core skill.""
Jeremy Axel
Episode Transcript And Overview
Why do some startups skyrocket while others crash within three years? Doug and Jeremy dissect the make-or-break factors behind startup success - from the psychological hurdles of entrepreneurship to the cold hard truth about profit-first strategies. They break down why "follow your passion" is terrible advice, how to steal playbooks from industry leaders without burning out, and the single most critical lesson every founder learns too late. Whether you’re dreaming of launching or stuck in the trenches, this episode delivers the tough love and tactical fixes to keep your business alive.
Notable Guests
Jeremy Axel
Founder
Jeremy Axel
Founder
Founder and sales manager of Fluent Conveyors, brings over 10 years of experience transforming the conveyor industry with innovative design, exceptional service, and strong dealer partnerships. Serving sectors like recycling, agriculture, and packaging, he delivers custom solutions that enhance efficiency and profitability. Known for his strategic relationship-building and customer-focused approach, Jeremy has earned top honors such as Sales Rep of the Year and President’s Club, reflecting his ongoing commitment to growth and industry leadership.
